• BYE BYE FOUNDATION™ FULL COVERAGE MOISTURIZER™
      • Description
      • Technology
      BYE BYE FOUNDATION

      BYE BYE FOUNDATION™ FULL COVERAGE MOISTURIZER™ with 3D SKIN FLEX™ Technology is your anti-aging skin care plus full coverage, plus mineral-based UVA/UVB SPF 50 sunscreen - all in one weightless, hydrating step!

      It's clinically shown to last all day, increase skin hydration by 79% in 10 minutes, and show visible improvement in skin smoothness by 85% in just 10 days! It's so good for your skin that you can even sleep in it.

      BYE BYE FOUNDATION™ gives you everything you need to have beautiful, flawless looking skin, every day.

      It covers everything, but looks and feels like you're wearing nothing on your skin.

      Featuring 3D SKIN FLEX™ Technology that targets your skin issues on 3 levels:

      1. CORRECT - Anti-aging ingredients help infuse the skin with moisture, to help treat the look of aging skin.
      2. PERFECT - Light-reflecting pigments cover and perfect the look of skin, allowing the pigments to flex and move with your skin. Also formulated not to crack or crease.
      3. PROTECT - On top of your skin, a broad spectrum SPF50+ mineral-based sunscreen, helps to reflect and protect your skin from sun and free-radical damage.

      Covers dark spots, fine lines, pores, acne and imperfections INSTANTLY!

  • Bye Bye Concealer™ Anti-Aging Waterproof Full-Coverage Concealing Crème
      • Description
      • Technology
      Bye Bye Concealer

      It's your all-day, highly-pigmented, full-coverage concealer with anti-aging benefits and exclusive Drops of Light Technology™ to instantly improve the appearance of discoloration, dark circles, age spots, redness, lines, wrinkles, and facial imperfections. This all day WATERPROOF formula glides on easily and is designed to never crease, crack or make you look older!

      Infused with liquid crystals, our exclusive Drops of Light Technology™ immediately brightens the look of your skin and optically blurs away imperfections. Formulated to last all day and not to crease or crack or settle in fine lines!

  • BYE BYE PORES™ Tinted Skin-Blurring Finishing Powder
      • Description
      • Technology
      BYE BYE PORES

      BYE BYE PORES™ Tinted Skin-Blurring Finishing Powder is your perfect setting powder and all over face finishing powder that gives you the look of perfected airbrushed skin. It helps to smooth lines and erase the look of pores instantly! Infused with our exclusive Drops of Light Technology™ to brighten the look of your skin, it also contains anti-aging antioxidants and vitamins to help ward off free radicals throughout the day. It's your airbrushing in a jar!

      "IT makes your pores disappear!"

      Featuring our exclusive Drops of Light Technology™ to immediately brighten the look of your skin and optically blur away imperfections.

      Helps to keep skin fresh and shine-free.

  • Vitality Lip Flush™ 4-in-1 Reviver Lipstick
      • Description
      • Technology
      Vitality Lip Flush

      Your lip STICK, lip GLOSS, lip STAIN and lip BALM all- in-one!

      Formulated to deliver anti-aging benefits and nourishing color that lasts, this hydrating lip color is infused with our exclusive HYDRA-LUXE™ Technology, an innovative blend of Plum Oil, Cherry Oil, Shea Butter, Aloe and Jojoba . You will feel the difference of this luxury formula the moment you touch this to your lips, and with the Je Ne Sais Quoi™ color, you'll enjoy a sheer pink color that truly looks like YOUR lips but better!

      Designed to give you a long-wearing flush of natural-looking color; the anti-aging hydration of a super-luxe treatment lip balm, and a powerful stain that doesn't dry out your lips. Perfect for all skin tones!

      This award-winning formulation is infused with anti-aging blend of ingredients that is the IT Cosmetics' HYDRA-LUXE™ Technology - designed to treat, hydrate, condition, and nourish your lips while minimizing the appearance of lip lines and wrinkles.

      It delivers a gorgeous flush of color, formulated to last for hours - and it's ultra-hydrating, nourishing and conditioning.

  • Hello Lashes™ 5-in-1 Mascara
      • Description
      • Technology
      Hello Lashes

      Clinically shown to INCREASE the look of your lash volume by 430%!*

      Using proprietary technology, this rich black pigment mascara is formulated and designed to last all day, deliver the look of spectacular volume and length, and not flake and fade.

      The triple brush lengthens, curls, conditions and separates lashes, and the "Lash Ball Detailer Tip" is designed to reach every last inner and outer corner lash.

      *Based on micrometer measurements of length and width after 3 applications.

      IT's your volumizing mascara, conditioning, hydrating lash primer, lash-enhancing serum, lash tint, and your lash comb/curler – all in one step! This innovative formula utilizes a proprietary blend of lash-enhancing and conditioning ingredients, and is clinically shown to increase the look of lash volume by 430%*, and length by 114%*. And with our Lash Retention Technology, your younger-looking lashes will stay up all day!

      Best part · it allows you to "GO VERTICAL™" to ensure you reach every last lash. And, it's buildable!

      *Based on micrometer measurements of length and width after 3 applications.